Call Tracking enables you to track calls out of your site and know precisely what advertising activity brought them there; whether it was from a different site, Google or your own paid search campaign.
So no longer will you need to guess how your caller has discovered you.
Telephone monitoring is a vital tool for any company that spends money on advertisements across multiple stations. Clients with AdWords possess an intrinsic need to track the calls that are relevant to their key words, in order to understand which keywords deliver call conversions. Call Conversions Without visibility of telephone conversions, it is not really feasible to work out if your investment in the key words on your portfolio is delivering value or not. Is just tracking AdWords telephone conversions enough?
Most clients are looking to track not just PPC, but additionally SEO, Screen, Affiliates, Social Media as well as Offline campaigns like TV, Direct Mail, Radio, Print media & trade show traffic not to mention Bing PPC traffic. This is where the energy of a 3rd generation phone tracking system like Call Conversions Tracking comes in, as it lets you realize your ROI for every one of these vital channels not only Google PPC. This can be essential actionable data letting you optimise the effectiveness of each of your marketing channels, crucial to the success of any business enterprise.